Skip To Main Content
OSTC logo

Students Spearhead Marketing Project

Students Spearhead Marketing Project

Under the guidance of instructor Tom Neal, students in the Entrepreneurship and Marketing program at OSTC-Northwest engaged in a project to market the Oakland Schools Technical Campuses (OSTC) to prospective students. 

This initiative evaluated various marketing strategies and culminated in selecting a new t-shirt design appealing to current and future students. 

Through democratic voting, students assessed multiple designs, focusing on their potential to attract enrollees by combining visual appeal with effective messaging. This hands-on experience provided students with practical insights into the application of marketing principles and the role of effective branding.

OSTC NW Marketing studens tshirt design

More Great OSTC-NW News